Telecom Egypt Selects Mada Communications as its Preferred Partner for International SMS Services
07 August 2024
Telecom Egypt, Egypt’s market-leading telecom operator, announces that it has signed a multi-year agreement with Mada Communications (Mada®), a leading telecoms solutions provider, to be its preferred strategic international SMS service provider.
After a rigorous selection process, Telecom Egypt has proudly selected Mada® as its strategic partner. This decision was driven by Mada®'s extensive expertise, solid partnerships with both local and international institutions, and robust security and protection measures. Additionally, Mada®'s exceptional platform adaptability and seamless compatibility with Telecom Egypt’s existing systems were pivotal factors in this selection.
Mada® will spearhead the management for all International Application-to-Person (A2P) messaging services, including but not limited to functionalities such as two-factor authentication and automated notifications. The partnership enables Telecom Egypt to leverage Mada®’s capabilities in order to deliver a superior experience to its growing customer base while simultaneously maximizing A2P messaging revenues.
Mohamed Nasr, Managing Director and Chief Executive Officer of Telecom Egypt, commented:
“This strategic partnership is a natural extension of our long-term successful business relationship with Mada®, the global leader in voice services. In addition, given Mada®’s extensive expertise as the leading A2P provider in the MENA region, this joint cooperation reinforces our commitment to promoting unorthodox business practices and expanding our business scope, which will contribute to achieving sustainable revenue growth and delivering added value to our customers through integrated, secure and effective communication solutions.”
Charles Hage, Chief Executive Officer of Mada®, commented:
"We are thrilled and honored to be selected as the preferred carrier for Telecom Egypt's A2P messages. Being chosen by such a major player in the industry is a testament to our commitment to excellence and innovation. A special thanks to both the Telecom Egypt and Mada® teams for their hard work and dedication in making this partnership possible. We look forward to furthering our cooperation with Telecom Egypt across multiple fronts and bringing exceptional value to their messaging services."
After a rigorous selection process, Telecom Egypt has proudly selected Mada® as its strategic partner. This decision was driven by Mada®'s extensive expertise, solid partnerships with both local and international institutions, and robust security and protection measures. Additionally, Mada®'s exceptional platform adaptability and seamless compatibility with Telecom Egypt’s existing systems were pivotal factors in this selection.
Mada® will spearhead the management for all International Application-to-Person (A2P) messaging services, including but not limited to functionalities such as two-factor authentication and automated notifications. The partnership enables Telecom Egypt to leverage Mada®’s capabilities in order to deliver a superior experience to its growing customer base while simultaneously maximizing A2P messaging revenues.
Mohamed Nasr, Managing Director and Chief Executive Officer of Telecom Egypt, commented:
“This strategic partnership is a natural extension of our long-term successful business relationship with Mada®, the global leader in voice services. In addition, given Mada®’s extensive expertise as the leading A2P provider in the MENA region, this joint cooperation reinforces our commitment to promoting unorthodox business practices and expanding our business scope, which will contribute to achieving sustainable revenue growth and delivering added value to our customers through integrated, secure and effective communication solutions.”
Charles Hage, Chief Executive Officer of Mada®, commented:
"We are thrilled and honored to be selected as the preferred carrier for Telecom Egypt's A2P messages. Being chosen by such a major player in the industry is a testament to our commitment to excellence and innovation. A special thanks to both the Telecom Egypt and Mada® teams for their hard work and dedication in making this partnership possible. We look forward to furthering our cooperation with Telecom Egypt across multiple fronts and bringing exceptional value to their messaging services."